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Take The Test: Does Your Marketing Copy Sell?
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3 Crucial Elements For Jumping Sales Numbers
Marketers from every niche have common ground when it comes to bills. Yeah, every month there's a ne...

 

 

   

 

 

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Promoting Your Business Offline

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Google Profits.
How to Make Massive Profits Combining the Power of Google and CB. $30.28/sale.

Author: Anne Ahira

Article source: http://www.goarticles.com/. Used with author's permission.

Offline promotion for your Internet business is important. Use traditional marketing channels and media. Incorporate your Website URL (web address), phone number, and mailing address into all of your printed and promotional materials. This increases your penetration into your targeted market, as well as the general population.

Business Cards

These are one of the most effective marketing tools. Business cards act as mini billboards that reflect your business image. Extra business cards in your wallet, purse, or briefcase increase your chances to spread the news about your business.

Distribute business cards to happy prospects, place your business card in classified sections of publications such as newspapers and magazines, employ the help of your family by giving them business cards to pass out to their friends and business associates, pass cards out at parties, and exchange business cards with friends. When you are at an appointment, leave your business cards at an office, beauty salon, etc. Tack your business cards on bulletin boards at schools, in your local grocery stores, health clubs, libraries, and community bulletin boards. When you send mail, enclose business cards, even in your bills! :-)

Think creatively! I went into a bookstore the other day and was browsing through the section on network marketing and ways to make money online. Almost every book had a business card placed somewhere in the pages. This is a great example of targeting your market and thinking a little 'outside the box'.

Flyers

Flyers offer an inexpensive way to jumpstart your marketing efforts with a small or nonexistent budget. A well-designed, business flyer is equivalent to your target market perusing a full-page ad. A simple and to-the-point business flyer catches your prospective customer's eye within the first few seconds! Aggressively distribute your flyers on car windshields, under doors, on counters, bulletin boards and light poles. Get youth groups to distribute door to door for you or exchange flyers with other businesses.

Print Ads

Ads in daily newspapers can become very costly. Small, cheaper ads in Sunday issues can increase marketing productivity. Contact media and public relations departments of media you are interested in advertising with and ask for a rate card.

Broadcast Advertising

Broadcast Advertising with radio is an inexpensive way to target specific age groups and lifestyles. Local Cable television is also a low-cost alternative that gives you access to a wide audience; rates are similar to radio advertising.

Brochures

Brochures and other printed materials are high-impact ways to increase your company's exposure. Use printing companies that offer professional quality at lower prices.

Postcards

Postcards are a cheap and effective way for prospective consumers to get your marketing message without even opening an envelope.

Besides the above, there are still lots of ways for you to promote your business, such as letterhead, calendars, bumper stickers, magnetic signs, direct mail, even t-shirts !

Promote your business everywhere, team! And Never Give Up! :-)

By: Anne Ahira
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Ebooks as a Marketing Tool

An eBook is an excellent Marketing tool ... customers can read it later, offline, at their convenience. If your ebook is full of high quality information, your customers will love it and recommend it to friends - potential customers -

 

Use ebooks to show your visitors how your product or service can add value to their life and/or their businesses

 

Focus on dinamic, high quality content that provides a lot of benefits for your visitors

 

Make your website a destination

 

 

You must set up your web site, and your ebooks, to provide people with good useful information. Internet users are always looking for valuable information.

What is Marketing?

Marketing is the ability to show the value of your product or service. If you have a high quality product, but people see it as a low quality product ... then your marketing plan is not working.

 

The main functions of your marketing plan are to:

 

►develop products or services that satisfy your customers - present and potentials -

 

►understand your present and potential customers - your market -

 

►create advertising that tells your customers about the benefits of your service or product

 

A website can be an excellent tool to market your product if you ...

 

Create a website that has value, is clean, fast loading, and easy to navigate.

 

 

 
 




MicroSolutions Consulting
In Business since 1998

Online Since 2002
 
 
Get Your Web Hosting
 
Affordable
Easy To Manage
Powerful
 
Great
Customer Service

15,000 MB
Web Hosting
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ONLY $4.16/mo

15,000 MB Web Hosting Business Plan

 

 

 

 

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