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MicroSolutions Consulting
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Online Since 2002
 
 
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Small Business Marketing Secret #1: The Most Important Word In Advertising
If your camera is pointed at you it's backwards and you're wasting film and ad dollars (not to menti...

Marketers VS Consumers Predators VS Prey
Marketing that generates badwill in prospects...

The Right Way to Launch a Product or Service, Apprentice-Style
Everything you need to know about launching a new product or service you can learn from ... TV? Well...

 

 

   

 

 

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Chamber Of Commerce Meetings

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Author: Lance Winslow

Article source: http://www.kabish.com/. Used with author's permission.

If you run a small business you should be a member of the local chamber of commerce. Most cities which 50,000 people in them have 5000 small businesses. Yet these same cities only have 500-1000 people in their chambers of commerce. There are many reasons for this. Some say it is a huge expense, which is somewhat short sided because you will get a good return on your chamber membership business thru additional steady and loyal customers. Others negative comments might be, they never do anything for me. This to is an incorrect perspective in that you only get out what you put in or as JFK said, Ask not what your country can do for you. If you are a member of the chamber of commerce then you have an advantage over the 80 to 90 percent of the businesses who are not. If you participate you have another 80% advantage over other members who do not participate.

It is important to attend chamber of commerce meetings. Since most of the people at these meetings will already know you, they will typically engage you in conversation and this will prevent you from meeting new people. You should be careful to mingle and go out of your way to meet new people at mixers. It really helps to have more than one uniformed employee at a chamber of commerce meeting or mixer.

Another great idea is for you to go in and offer free certificates to your business. You can offer to do this for your fellow business person who cannot attend and ask them to do this for you on the meetings you have scheduling conflicts with. If you cannot make a meeting you can arrange to reciprocate at a later meeting. This works killer. It makes both of you look great and it permeates teamwork. It is what separates you from the competition. What competition? Huh, they are not even members of the local chamber of commerce. Think about it.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

 

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Ebooks as a Marketing Tool

An eBook is an excellent Marketing tool ... customers can read it later, offline, at their convenience. If your ebook is full of high quality information, your customers will love it and recommend it to friends - potential customers -

 

Use ebooks to show your visitors how your product or service can add value to their life and/or their businesses

 

Focus on dinamic, high quality content that provides a lot of benefits for your visitors

 

Make your website a destination

 

 

You must set up your web site, and your ebooks, to provide people with good useful information. Internet users are always looking for valuable information.

What is Marketing?

Marketing is the ability to show the value of your product or service. If you have a high quality product, but people see it as a low quality product ... then your marketing plan is not working.

 

The main functions of your marketing plan are to:

 

►develop products or services that satisfy your customers - present and potentials -

 

►understand your present and potential customers - your market -

 

►create advertising that tells your customers about the benefits of your service or product

 

A website can be an excellent tool to market your product if you ...

 

Create a website that has value, is clean, fast loading, and easy to navigate.

 

 

 
 




MicroSolutions Consulting
In Business since 1998

Online Since 2002
 
 
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Affordable
Easy To Manage
Powerful
 
Great
Customer Service

15,000 MB
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Expert said... "If you are new to the Internet, read this before you buy anything else"!


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